Healthcare Strategy

Turning Healthcare Needs into Design Opportunities

We identify opportunities for a more personal, efficient, and effective healthcare landscape. Through human-centric design practices, we work with our partners to imagine improved care pathways, and develop detailed strategies for transforming healthcare technologies and services.


We work alongside our partners to ensure that we accurately identify every problem statement that must be solved for, often challenging our partners’ pre-conceptions of their current state. Our problem focused approach allows our partners to move confidently through design and development knowing that our solutions will have a real impact on their bottom-line, and ultimately the well-being of their use­rs and healthcare consumers.


Our research and design teams provide our partners with insights from every corner of the healthcare ecosystem. Connecting these dots enables us to prioritize clinical outcomes, workflow optimization, health economic impacts, regulatory considerations, and patient experience at every stage of the patient journey.


We immerse ourselves in the ideas and trends that are rapidly changing healthcare, helping our partners evolve their services and technologies for an increasingly distributed healthcare marketplace.

Key Capabilities

Opportunity Framing
Primary + Secondary Research
Ecosystem Mapping
Vision Casting
Use Case Scenarios
Strategic Planning